Privacy Policy
Your Data, Your Rights
We take your privacy seriously. This policy explains how we collect, use, and protect your personal information.
1. Who We Are
Ride Taxis is a private hire taxi service based in Burnley, Lancashire. We are the data controller for the personal information we collect from you.
Contact us at support@ride-taxis.co.uk.
2. Information We Collect
We may collect the following personal information:
- Name, email address, and phone number (when you contact us or apply to drive)
- Pickup and drop-off locations (when you book a ride via our app)
- Payment information (processed securely by our payment provider)
- Driving licence details (for driver applications only)
- Device and usage information (via cookies and analytics)
3. How We Use Your Information
We use your personal data to:
- Provide and manage your taxi bookings
- Communicate with you about your rides and account
- Process driver applications
- Improve our services and customer experience
- Comply with legal obligations
4. Legal Basis for Processing
We process your data under the following lawful bases as defined by UK GDPR:
- Contract: To fulfil our service agreement with you
- Legitimate interest: To improve our services and communicate with you
- Legal obligation: To comply with licensing and regulatory requirements
- Consent: For marketing communications (you can withdraw at any time)
5. Data Sharing
We do not sell your personal data. We may share it with:
- Our drivers (pickup/drop-off details only, as needed to fulfil your booking)
- Payment processors (to handle transactions securely)
- Regulatory authorities (if required by law)
6. Data Retention
We keep your data only as long as necessary for the purposes outlined above, or as required by law. Booking records are retained for 6 years for tax and regulatory compliance. Contact form submissions are retained for 12 months.
7. Your Rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict processing
- Data portability
- Withdraw consent at any time
To exercise any of these rights, email us at support@ride-taxis.co.uk.
8. Cookies
Our website uses essential cookies for functionality and analytics cookies (Google Analytics) to understand how visitors use our site. You can control cookie preferences in your browser settings.
9. Changes to This Policy
We may update this policy from time to time. The latest version will always be available on this page. Last updated: March 2026.
10. Contact & Complaints
If you have concerns about how we handle your data, contact us at support@ride-taxis.co.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
